thinktum
Life Insurance Simplified with No-Code Platform
Branding
Animation
GenAI
Video
Overview
Expanding thinktum's identity
Produced a wide range of digital assets for web, social, and email, and print. Designed booths showcased at insurance conferences across North America, significantly boosting brand visibility.
Collaborated with the UX/UI Designer to craft responsive mockups in Figma for A/B testing of an insurance web app, enhancing the user experience, resulting in faster system.
Successfully balanced multiple cross-functional projects, improving delivery speed and increasing productivity while always maintaining a high level of quality.
Role
Graphic Designer
Team
Marketing, UX/UI
Years
2022 - 2023
Tools
WordPress, Mailchimp, Hootsuite, Illustrator, Photoshop, After Effects, GoDaddy, Cloudways, Word, PowerPoint
Notes
thinktum merged with illustrate inc to provide an all-in-one solution.
New Logo
Old Logo
Rebranded Website
I assisted in the rebranding by updated existing content to match the new brand system. Additionaly, I created icons, videos, sourced and edited images for a fully cohesive website.
Generative AI
Samples of article thumbnails created using DALL-E and animated with After Effects.
Social Media
Each asset was created and formated for Facebook, LinkedIn, and Instagram grid/story.
KPI Video Series
Examples of an 11-part series highlighting the system.
Promo Videos
Created with After Effects.
Ad promoting our platform played at a conference in Las Vegas.
Animated video showcasing the benefits you get with the system.
Booth Design Mockup
Conference in Florida
Booth for Conference in New York
Conference in New York