Bloom

Overview

Bloom is an augmented reality concept project created for George Brown's Year End Show. Through conducting market research, it was uncovered that many Canadians are making uneducated food decisions that correlate to the increasing obesity rates in Canada.

In an effort to combat this growing problem and increase in-store traffic, the idea of Bloom was started. An immersive restaurant that uses the latest technology to create interactive solutions.

The purpose is to educate people on food nutrition and healthy living through the use of augmented reality. With Bloom, Canadians will have more information about the food they’re consuming right at their fingertips. We believe this is a starting point for more mindful living. Our biggest investment is investing in ourselves.